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PISSING PEOPLE OFF WITH EMAIL

07.22

Nowhere is instant communication more appreciated than in the sprawling, traffic clogged layout of Los Angeles. The Internet provides those normally confined to cars and desks an efficient fantasy world of prompt exchanges and speedy developments. But I think people get too cocky with this sort of jet-setting, go-getter attitude made possible by the World Wide Web. Which is why every now and again I like to screw around with folks to remind them of the human at the other end of the network.

For instance, I’ve started replying to all emails I get with an immediate message that just says “What?” Like two seconds after I receive the email. “Can you repeat that?” You’d be surprised how a simple, one word questioning of an entire message can really get someone’s gonads. If you’re lucky, they’ll be a smartass right back, and just forward a copy to you of their original message. In this situation, flip the script (java script that is) by doing the exact opposite, and keep up the josh-offs by being hyper-responsive.